Oct 24

LinkedIn recently started rolling out changes to the geographic location of thousands of Orange County, CA residents. Previously, if you were a resident of Orange County, your LinkedIn geographic region was set to “Greater Los Angeles”.

I’m sure it’s no news to sports fans, but most residents of Orange County would never consider themselves from Los Angeles – funny thing that we have a baseball team called “Los Angeles Angels of Anaheim” though!

None the less, lots of Orange County residents had complained about the distinction. The biggest problem was that when searching for contacts in LinkedIn, it showed members who could live 20 miles away. Normally, that might not be a bad thing, but networking already takes a lot of time, then add in LA Traffic, that was a 1.5 hour commute. So, for networking, which is what LinkedIn is all about, this stunk!

Well, lots of people complained, but Sven Johnston did something about it!

Sven started a LinkedIn group called We Are Orange County. Over 4 months, Sven has grown the group to over 3,500 people, and recently convinced LinkedIn to make a change.

Orange County residents will now be classified as Orange County, instead of “Greater Los Angeles”. Thanks Sven.

I had a chance to meet up with Sven. Here is a video we shot at Pete’s Coffee at the The District at Tustin Legacy.

Sven learned a lot from growing the group and networking within Orange County. He’s one heck of a Business Development guy.

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Oct 20

Social Networking sites, like LinkedIn.com, FaceBook.com, and Twitter.com are quickly changing the recruiting landscape.

Not only is transparency completely altering the recruiting processes, but candidates are quickly learning more about the companies. Most employers have yet to realized this growing trend.

Those employers who start adapting to the new Recruiting Transparency reality stand to gain the greatest.

Recruiting in a socially networked world is going to require engagement, and specifically highly targeted engagement campaigns into niche groups to attract the best and brightest of the passive candidates.

In a recent, 1 hour Live Streaming Interview, hosted on Ustream.com, I was interviewed by Dr. Amy Vanderbilt, host of the TrendPOV Show, regarding “Who’s Tapping your Talent Pipeline”.

The interview is also available via podcasts as well as Ustream.

Below is a copy of the ustream. It’s 60 minutes long… FYI

The full interview is also available via Itunes for Free Downloaning:

Who’s Tapping Your Talent Pipeline? – Part 1

Who’s Tapping Your Talent Pipeline? – Part 2

Who’s Tapping Your Talent Pipeline? – Part 3

Who’s Tapping Your Talent Pipeline? – Part 4

Who’s Tapping Your Talent Pipeline? – Part 5

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Oct 16

Kirsti Stubbs, @kstubbs, was interviewed by WhyHire.me about using Social Media and Social Networking sites in the recruiting process.

She discusses how she uses Social Media sites like LinkedIn, FaceBook, Twitter and Blogs to source candidates and get a deeper understanding of who the candidate is.

She walks through some of the sites she is using, and even compares the ROI of social media recruiting to traditional job boards. Spelling out the difference in candidates that she is seeing from the different sources.

This is a great video for both job seekers and employers.

Job seekers, pay attention to what Kirsti says about your personal brand, and how she and recruiters like her are using social networking sites to find candidates that they think will fit their company.

Employers listen as Kirsti describes how she is using the different social media sites and especially with networking into groups.

Oct 13

There are loads of videos about how to use LinkedIn, but weeding through them and finding the right information at the right time, isn’t very easy.
To make it easier for you to get on LinkedIn, and start taking advantage of all the great things LinkedIn has to offer, especially for job seekers, I’ve put together a list 15 of some of my favorites, from getting started with LinkedIn to using it to contact individuals.

Video 1 – What is LinkedIn?
Video 2 – What is LinkedIn? Part 2
Video 3 – LinkedIn Profile Tutorial
Video 4 -  How to create an account profile on Linked…
Video 5 -  Critical Elements on Your LinkedIn Profile
Video 6 -  Optimize LinkedIn Profile for SEO
Video 7 -  How LinkedIn referrals helped build a company…
Video 8 -  How LinkedIn Answers helped Steven Shimek.
Video 9 -  LinkedIn Marketing, Internet Video Marketing.
Video 10 – LinkedIn Tips – How to invite people
Video 11 -  LinkedIn Tips – How to invite people
Video 12 -  Use LinkedIn In your job search
Video 13 – LinkedIn for Job Seekers Preview
Video 14 -  How to Use LinkedIn
Video 15 -  I’m On LinkedIn, Now What? An Interview with Jason Alba.

Let me know what you think, by commenting below… Was this helpful?

To see the next video, click on the images below the player! Right above here!

If these videos were helpful, please let me know by adding a comment below!

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Oct 8

Referrals continue to be the #1 Source of Hires among employers.

The problem is most job seekers fail to implement a Referral Job Search strategy. Knowing how and why to create a Referral Job Search is the topic of my soon to be released book and training series.

Many job seekers go on and start “Networking”, but “Networking” in its traditional sense, is not a short-term solution to finding a job.  It’s great for building contacts and relationships over time, but it’s not effective at finding a job immediately.

There is a better way though…

I was recently interviewed by Jason Davis, owner of RecruitingBlogs.com, about GoJobs.com and my upcoming book on implementing a Referral Job Search.

The premise of a referral job search is finding a company that you want to work for.
Then, finding a contact at that company who will refer you for the position.
This doesn’t have to happen through traditional networking.

Using Social networking is much more effective at this and takes a lot less time.
It also has a lot of other advantages.

The results of a Referral Job Search are extraordinary…

In most all cases..

  • Referral Resumes are Read First!
  • Referrals are almost Always Interviewed!
  • Referrals are the number 1 Source of Hire for most employers
  • The CareerXRoads 2008 Source of Hire Study revealed that 25% or more of referrals were hired by 32% of employers in 2008.

Result— If you are looking for a job, apply through a referral, not through the corporate career center, or a job board.

Referrals Always get preference!

Would you like more information about how to start a Referral Job Search?

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